Oakway Center management needed to be proactive about letting the public and tenants know about a large construction project on the property and the related shuttle service. Gray created the “Open and Branching Out” logo to ensure that everyone knew all stores in the center were open during construction. Brochures and construction fence graphics reinforced the message, and Gray designed the logo, vehicle graphics and signage for the shuttle.
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Open logo
Shopper Shuttle logo and signage
brochure
construction barrier graphics